about us

ABOUT US MEDIA

Behind the name

Neon Fields is a social media suite, designed to connect media, brands and fans through innovative Facebook apps.

What is Neon Fields


From album releases to product launches through to complete marketing campaigns, Neon Fields boosts audience interaction and attracts fans from all over the world. This is the hassle free way to brand and customise your own social media campaigns, strengthening your image and amplifying a socially savvy reputation.


Neon Fields Will...

Dramatically increase audience base with page 'Likes'
Launch campaigns faster, increasing exposure and reach
Build longer lasting relationships with fans
Extend marketing reach through all social channels
Measure the success of a social campaign with reporting systems

The Neon Fields team

The Neon Fields Team has a combined strength in the online, digital and entertainment industries.

  • Paul Paoliello

    co-founder

    Paul is highly motivated, creative, and outcome driven. He has more than 17 years of experience in the music industry and has been in the digital mobile space since its inception. A strategic, senior executive with extensive CEO and COO expereince, Paul has proven achievements in planning, marketing, implementation and delivery of business solutions and results and his accomplishments include setting up and running the Asia Pacific Regional Office for Zomba at age 26. He is a well-rounded networker with contacts at senior levels in the telecommunications, media, entertainment and music industries. Paul constantly keeps one eye on today, with the other on tomorrow, enabling him to integrate technology with content, resulting in successful business models.

  • Stephen Lovchyld

    co-founder

    Steve is a visionary driving force behind cutting edge entertainment and mobile marketing. He started his career in the music industry where he has had notched up accomplishments from establishing independent record labels and managing retail music stores, through to leading artists to both domestic and international chart success and growing a music distribution company from 25 to more than 850 accounts nationally. He has also worked with such global brands across mobile from Disney, Dreamworks, WWE, UFC, Hello Kitty, Where's Wally, Domo and many more.

  • Adam Callen

    co-founder

    Co-founder and creative director of the Sydney-based multimedia production company Made In Katana, Adam Callen has maintained a hyperactive career launching mobile technology websites, building a range of interactive projects, creating TV campaigns and producing video clips and online content for some of Australia’s best-known recording artists. Adam won a Gold Medal in the Asian Interactive awards for 'The Gruen Transfer', and was nominated for ARIA's 'Best Music Video' and MTV's 'Best Dance Video' for Sneaky Sound System’s 'Kansas City'.